One of the key features within the Measured Response platform is the ability to track personalized direct mail or e-mail campaigns. All businesses want to utilize prospect lists to the best of their abilities, and Measured Response helps make the most out of your direct marketing.

The beauty of One-2-One direct mail is to have data work in sync between your mailing piece and online landing pages that are personalized to a high degree. Measured Response gives you this ability, while also providing you with a “Personal Response Manager” to guide you.

Measured Response One-2-One campaigns include the following:

  • Personal Response Manager best practices and support
  • Personalized URL Setup
  • List segmentation and coordination
  • Data-integrated landing pages
  • Ability to survey and poll
  • Ability to pin point actual prospect visits
  • Conversion analysis
  • Sales e-mail notifications

 

Measured Response gives you the ability to tap into our marketing agency, H2M, for complete campaign consultation or creative services. H2M is a channel neutral marketing agency that provides companies with high-level marketing services, whether brand development, direct marketing, market research or website development. Find out more at www.h2m.biz.